Services
I offer strategic services for founder-led brands navigating growth, complexity and change — from defining what you stand for, to shaping how your story is told, to making key moments land with creativity and impact.
Some clients come when they know their messaging needs tightening to stay sharp and consistent as they grow. Others are established businesses, sometimes 10 or 20 years in, looking to re-align their positioning or create standout campaigns that cut through and get noticed. The work is always the same at its core: bringing structure, perspective and direction to how your brand is positioned and communicated.
Each service builds on the last, from defining your positioning through to ongoing strategic support.
Applied Brand Positioning
A fixed-scope strategic project for growing brands whose messaging has become unclear or inconsistent as they scale. It turns instinct and experience into a clear, usable positioning framework — one that guides PR, content and campaigns with confidence.
Positioning designed to be applied, not left on a shelf.
For: Founder-led consumer brands with growing teams, or increasing reliance on external marketing support.
From £2,950 + VAT
The Full Story (Applied Brand Positioning + The Storytelling Engine): £5,800 + VAT — for brands who want both their positioning and storytelling system working together from the outset.
The Storytelling Engine
A focused sprint to define the cultural space your brand belongs in — and build the storytelling system that keeps it alive over time.
This work translates positioning into a clear, repeatable way of showing up in the world — shaping the conversations your brand is part of and the people it is associated with.
For: Premium, design-led brands ready to move from having a positioning to actively building a presence in culture.
From £3,500 + VAT
The Launch Narrative
A focused sprint that defines how your next launch should enter the world — shaping the story, framing and angle that determine how it is understood, shared and talked about.
This ensures your launch doesn’t just exist, but lands with clarity and reaches beyond your existing audience.
For: Brands preparing for a significant launch — from products and collections to properties and experiences.
From £3,250 + VAT
The Launch Pathway (Applied Brand Positioning + The Launch Narrative): from £5,600 + VAT — for brands preparing a launch that is shaped from positioning through to executional narrative.
Marketing Strategy Intensive
A focused, one-day strategy session for founder-led businesses ready to take a more intentional approach to marketing.
Together, we'll identify your biggest opportunities for growth, shape your priorities for the year ahead, and create a clear plan of action. You'll leave with a personalised 12-month marketing roadmap designed to bring focus, momentum and confidence to your marketing.
From £1,250 + VAT
Ongoing Strategic Support
For brands who want ongoing, senior strategic input as they grow.
A flexible retained engagement providing high-level strategic direction across brand, storytelling and communications. I act as a sounding board and strategic partner, helping you make clearer decisions across key campaigns, launches and moments of growth.
Support can include input on positioning evolution, storytelling direction, campaign and launch strategy, and brand development priorities.
For: Founder-led brands and small teams who want consistent, senior-level strategic support without hiring in-house.
Retainers typically start from £1,500–£3,000 per month depending on scope.
A note on pricing
My services are designed for founder-led and growing brands who want senior, strategic support that’s direct, flexible and tailored.
The pricing above reflects typical projects for small teams. For larger organisations, agency partnerships or more complex briefs, work is scoped separately — get in touch to discuss.
Not sure where to start?
Every brand’s journey is different. If you’re unsure which service is the right fit, just get in touch, I’m happy to talk through your priorities and help you decide what support is best suited to your needs.